Synchronica Syncs Apple iPhone to Microsoft Exchange

Released on = July 11, 2007, 1:18 am

Press Release Author = Synchronica

Industry = Telecommunications

Press Release Summary = Synchronica plc, international provider of mobile
synchronization and device management solutions, today announced that Mobile Gateway
3.0 supports over-the-air synchronization between Microsoft Exchange and the newly
launched Apple iPhone. This will allow mobile operators and service providers to
offer mobile synchronization to business users and prosumers, enabling them to
receive corporate email on their iPhones without having to ask their IT manager to
open the firewall or install additional software.

Press Release Body = Royal Tunbridge Wells, 11 July, 2007. - Synchronica plc,
international provider of mobile synchronization and device management solutions,
today announced that Mobile Gateway 3.0 supports over-the-air synchronization
between Microsoft Exchange and the newly launched Apple iPhone. This will allow
mobile operators and service providers to offer mobile synchronization to business
users and prosumers, enabling them to receive corporate email on their iPhones
without having to ask their IT manager to open the firewall or install additional
software.

Mobile Gateway seamlessly integrates with the corporate IT infrastructure and does
not require the enterprise to expose IMAP and SMTP in their Exchange servers or
install additional connectors - issues that often raise security concerns with IT
administrators.

Instead, Mobile Gateway uses Microsoft\'s secure Outlook Web Access (OWA) to retrieve
email from the corporate Exchange server, a service enabled by many enterprises to
provide users with access to corporate email from home or while traveling.

Unlike other solutions, Mobile Gateway 3.0 delivers emails directly to the built-in
email client of the Apple iPhone. Users will be able to benefit from the outstanding
user experience of the built-in email client of the iPhone and its tight integration
with the phone\'s address book.

The iPhone is just the latest device to be supported by Synchronica\'s Mobile Gateway
3.0 middleware, which enables synchronization with a wide range of smartphones and
mass market feature phones from Nokia, Sony Ericsson, and other leading
manufacturers.

Synchronica believes that the iPhone will add momentum to the prosumer and consumer
mobile email phenomenon, which industry analyst Visiongain predicts will grow
exponentially to reach 36 million consumer mobile email accounts by 2008, with this
figure predicted to rise to 184 million by 2012.

Commenting on the decision to support Microsoft Exchange synchronization with the
Apple iPhone, Carsten Brinkschulte, CEO of Synchronica said, \"The iPhone is a very
attractive smartphone, appealing to both the consumer and prosumer market. However,
IT Managers are not going to permit their executives to synchronize a device that
requires them to punch holes in the corporate firewall. Mobile Gateway already
supports synchronization with Microsoft Exchange, but does not require firewall
modification or any software to be installed in the corporate network, so this won\'t
be an issue. From a carrier\'s perspective, we are significantly expanding the reach
of the iPhone into the business user and prosumer segments.\"

Synchronica was one of the first synchronization software vendors to combine both
SyncML (OMA DS), which is optimized for synchronization of calendar and contacts,
and Push IMAP (LEMONADE), which is optimized for mobile email. Millions of mobile
phones support email over IMAP, but IMAP does not support calendar or contact
synchronization. Thus, combining Push IMAP for mobile email with SyncML (OMA DS) for
synchronization of calendar and contacts allows Synchronica to support the widest
range of devices and the most popular content types.

Synchronica\'s Mobile Gateway provides carrier-grade push email and synchronization
services for both consumers and business users. Serving consumers, it includes
back-end support for POP3 and IMAP, connecting to popular mail services such as AOL
or Yahoo. For business users, it provides a unique zero footprint architecture where
users simply register their devices with Mobile Gateway and instantly start to
receive push email on their devices - no connectors behind the firewall are
required. Mobile Gateway includes built-in support for Microsoft Exchange, Lotus
Notes, and Sun JES, thereby reaching the majority of business user mail systems.

About Synchronica

Synchronica plc develops and markets synchronization and device management solutions
for mobile operators, device manufacturers and enterprises. Its product portfolio
ranges from data synchronization (OMA DS / LEMONADE) to device management (OMA DM)
and firmware update over the air (FOTA). The company has deployed the world\'s first
live installation of a device management suite in a carrier-grade environment.
Products include the mobile device management suite Mobile Manager and the push
email and synchronization solution Mobile Gateway. Headquartered in the UK with a
development center in Berlin, Synchronica plc is a public company listed on the
London Stock Exchange (SYNC.LN). More information is available at
http://www.synchronica.com

For more information, please contact:

Nicole Meissner
Chief Marketing Officer
Tel.: +44 1892 552 780
Mobile: +44 7977 256 412
Fax: +44 1892 552 721
nicole.meissner@synchronica.com

Web Site = http://www.synchronica.com

Contact Details = Synchronica plc
Mount Pleasant House
Lonsdale Gardens
Royal Tunbridge Wells
TN1 1NY
United Kingdom
Tel.: +44 1892 552 720
Fax: +44 1892 552 721
info@synchronica.com

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